Process.
Your success, our mission.
When we partner with you, we're all in!
our brand’s success isn’t just our goal; it’s our passion. We work side-by-side with you to make sure our strategies aren’t just effective but transformative.
By blending our expertise with your vision, we design campaigns that reach beyond short-term wins to build genuine, lasting connections with your audience, setting your brand on a path to steady, impactful growth.
Our principles.
For us, it's all about staying true to what we believe in. Our principles shape ever click, every campaign, and every relationship. Here's what we're all about, and why it matters to us (and to you).
We believe in fewer clients, deeper relationships, and long-term success. By working with a select number of clients, we can give each the attention they deserve, diving into every detail to create the best digital marketing results possible.
We never see ourselves as just your service provider - we’re your teammate. We listen, collaborate, and work with you, not just for you. This approach allows us to build bespoke digital marketing strategies that fit your brand, audience, and goals, ensuring every decision feels right for you.
In a world of numbers, we find the story. Data drives our strategies, but our passion fuels our purpose. This combination allows us to develop fully-tailored digital marketing campaigns that resonate with your audience to deliver genuine results.
The digital landscape moves fast, and so do we. We’re committed to constantly adapting, learning, experimenting, and embracing change to keep our strategies sharp and effective. This way, you are always one step ahead of your competition.
We’re big believers in open communication and straightforward results. Transparency guides everything we do, from our strategies to our reporting, so you always know what’s happening, why it’s happening, and where we’re going next.
Clicks and impressions are just the beginning. Our goal is to help your brand achieve growth that matters - the kind of growth that brings in loyal customers, builds lasting value, and makes your brand stand out in a big way.
3 Steps to put your brand in the spotlight.
Bringing your vision to life isn’t just a quick click – it’s a journey we take together. Our process is designed to be clear, collaborative, and geared toward getting you results that resonate. Here’s the blueprint for how we get from first ideas to lasting impact.
Solutions that fit your brand and your budget.
We’re here to make digital marketing work for you. Whether you’re looking to reach new audiences or make a mark in your industry, we handpick the right services for you based on your audience, budget, and goals – all for results that last.
PPC advertising.
Quick impact, lasting results - PPC advertising (also known as pay-per-click) quickly brings targeted traffic to your site. We design each campaign around your brand’s goals, maximising every part of your budget.
Google shopping.
Start using shopping ads that truly stand out. We design fully-tailored Google Shopping campaigns that highlight your products to shoppers who are ready to buy.
Social media advertising.
Social is where the magic happens! Our custom social media advertising campaigns are built to connect with your audience on the platforms they love, alongside amplifying your brand to a whole new audience.
Design & creatives.
Your brand's personality deserves to stand out, and we're here to make it happen. From advert creatives to website assets, our design strategy will give you everything to make a lasting impression.
SEO.
It’s all about visibility! We will optimise your site with the latest SEO strategies so it ranks higher on search engines, bringing in organic traffic that’s looking for you and your services.
Photo & video.
A picture’s worth a thousand clicks! Our photo and video digital marketing services capture your brand’s personality, making it impossible for your brand to be ignored by your target audience.
Handpicked experts, working as one for you.
Lucky Penny Click Co is little different from your average agency. Instead of rows of desks and layers of departments, we’re a team of talented freelancers - each a top expert in our field.
This unique setup offers you lower fees, bespoke solutions, and minimal waiting time for decisions to be made. We bring you the very best in digital marketing talent (no juniors in sight!), offering fresh ideas and flawless execution, all without the traditional agency fluff.
You get focused work and big results, done with heart.
1. Discovery your story.
We kick things off by understanding who you are, what makes your brand unique, and where you want to go. This phase isn’t just about setting goals - it’s about getting to know your vision and how we can help bring it to life with our digital marketing skill set.
2. Crafting your game plan.
This is where the magic happens. With a clear picture of your brand and goals, we develop a fully custom digital marketing strategy, built to fit with your business, your budget and your objectives using the techniques that will make a difference.
3. Launch. Learn. Level-up.
Once we go live, we don’t stop. We closely track each campaign, analysing what works, and making data-driven adjustments along the way to keep your brand moving forward. We're all about growth that’s meaningful and measurable.
“When clients let us into their world, we treat their dreams and goals like our own. That’s why we pour so much into every project - when they succeed, it feels like we’re building something amazing together.”
Ali Puglianini, Founder of Lucky Penny Click Co.
Ready to shake things up?
Drop us a message and we can look to make every click count.
LUCKYPENNY
Trading name - Lucky Penny Click Co LTD
Company no. 15419558